INVEST IN YOUR HEALTH, INDULGE YOUR SENSES
True to the Bakels commitment of providing highly specialized technical service to its customers, members of the Bakels Philippines, Inc. Sales Team and R&D Team trooped to one of the largest malls in the country, SM Megamall, last May 26, 2011.
It was the opening of the second branch of SM Supermarket in the mall. Although the public was only given access in the afternoon, the executives, suppliers and guests were treated to an earlier peek at the showcase of new and existing items in the supermarket. Another highlight of the event was the product demonstrations held at various stations within the venue. Guests, composed of the executives, food critics and food bloggers, along with some members of the media, attentively gathered around the booths to witness the demos conducted by key people in the food industry. Among these demonstrators were the members of Bakels Philippines.
The line of healthy bread bases was highlighted during the demo. Healthy indulgence was the key thrust emphasized by Bakels Philippines upon demonstrating the three recipes including low GI multiseed bread, banana multiseed bread, and wheaten chocolate bread. The concept of low GI as well as the benefits of the low GI diet was explained during the demo. The health contributions of the various seeds and grains in the bread bases were also discussed. Together with the fliers containing information about the low GI diet and its benefits, samples of the baked products were also distributed so that the guests could fully appreciate what healthy indulgence was all about.
The bakery section was strategically located in one of the entrances. Since baking was to be done daily at the store, the aroma of freshly baked bread would definitely entice the customers to check out the new and exciting goods offered by the bakery.
BAKELS GRACES BAKERY FAIR 2011
Over 12000 industry players and baking enthusiasts trooped to Manila's World Trade Center from February 18-20, 2011 as the 6th biennial Bakery Fair was staged to highlight the latest trends and innovations in the baking industry.
Bakels Philippines, Inc. showcased the applications of a broad range of products from Bakbel Europe. Les Fruits Fruit fillings, Pastryfill, Frutojam Gourmet as well as Diamond and Saphire Glazes were used in various recipes of cakes & muffins, breads & pastries and displayed around its 90 square meter stand strategically located in front of one of the main entrances of the exhibition hall.
Bakbel Europe's Export Manager Yves Keyaerts supported the local Bakels Team during the show. Drawing even more attention was the 3-hour Product Presentation and Demonstration on Fruitful Ideas and Sparkling Designs for Cakes & Pastries conducted by local Chefs James Antolin and Clyden San Pedro from the Pastry Alliance of the Philippines, that focused on various applications, versatility and quality of Bakbel products alongside other Bakels products. The attentive audience savoured baked samples prepared to pleasure their palates and appreciate the various Bakels ingredients used.
In tandem with Bakbel's products, Bakels Philippines showcased an array of its recently-launched and best-selling products as applied on an assortment of baked goods that elicited compliments from the excited visitors at the stand who keenly inquired about the Bakels products. Product demonstrations were conducted at the Bakels Stand for the entire duration of the Bakery Fair.
The country's pioneering exposition showcased the leading bakery ingredients and equipment suppliers in the country and was aimed to promote, support and strengthen the country's baking industry. Held biennially, the much-anticipated Bakery Exhibition was organized by the Filipino-Chinese Bakery Association, Inc and was supported by the country's biggest names in the baking industry.
BAKELS SIGNS UP WITH FCBAI'S BAKERY FAIR 2011
Bakels Philippines, Inc. showed its full support for the 6th Bakery Fair as it inked a contract confirming the company's participation in the International Exhibition on Bakery, Confectionery and Foodservice Equipment & Supplies.
Organized by the Filipino-Chinese Bakery Association, Inc (FCBAI), the biennial event will take place on February 18 - 20, 2011 at the World Trade Center. Bakels will be one of the more than 160 exhibitors joining the trade exhibition showcasing the key players and major suppliers of the local baking industry. Trade visitors this year are expected to reach at least 30,000 in what has been recognized as the country's highest-profile bakery show.
Bakels, which has joined the event since its maiden year, is set to highlight its complete assortment of products during the event with its massive bread and cake displays. It will also feature the latest line-up of Fruit Fillings, Fruit Jams and Glazes, as well as Healthy Bread Ingredients. On-site live demonstrations will be presented everyday at intervals, with Chef Clyden San Pedro.
A 2-hour seminar on Fruitful Ideas and Sparkling Designs for your Cakes & Pastries will be held at the Lobby Area Seminar Room of the World Trade Center which will awaken the audience's senses with delectable dessert ideas using Bakels products. The seminar will be headlined by Mr. Yves Keyaerts, Export Manager of Bakels Europe, together with Chef James Antolin, Vice President of the Pastry Alliance of the Philippines and Chef Clyden San Pedro.
Visit the Bakels stand (#278) right at the front entrance of the exhibition all from 10 am to 7pm.
FEATURE ARTICLE
HOW TO MAKE COFFEE ROTI BUN... (And Eat It Too, Yum!)
Waking up to the smell of coffee is one of life's greatest pleasures. Just the aroma alone can almost give you that morning pick-me-up that you get from the caffeine rush in a steaming cup of brewed coffee. But what if you can get the same sensations from a tray of freshly-baked bread? That is what coffee roti bun is all about, and more!